Para pencerca menganggap bahwa Ibrahimovic tidak benar-benar merayakan kemenangan negara asalnya.
Striker Manchester United tersebut dianggap mencoba menarik perhatian orang-orang terhadap dirinya sendiri, bukan pada kemenangan Swedia.
Komentar pedas dari para fan pun mulai datang bertubi-tubi.
Mereka juga mengeluhkan sikap Ibrahimovic yang seolah hanya ingin berlaga di Piala Dunia 2018 dengan cara instan.
Selain itu, ada seorang fan yang menyebut Ibrahimovic sebagai orang yang egois dan narsis.
Berikut beberapa reaksi kesal dari para fan timnas Swedia:
I'm by no means the first to point this out, but I'd wager him coming out of international retirement for the World Cup.
— Benjamin Wills (@_BenWills) November 13, 2017
If you don't fancy getting involved in taking your team to the World Cup, pal, don't come out of retirement to market your brand, they've moved on without you
Can we skip to the bit where Zlatan Ibrahimovic comes out of international retirement saying some shit about how "a lion never sleeps" and instantly makes it all about him again?
— Josh Pearson (@JoshPearson_10) November 13, 2017
Not like Ibrahimovic to want to make everything about him https://t.co/eBp4XV7Vk0
— Tom Williams (@tomwfootball) November 13, 2017
My hottest soccer take is probably that Zlatan Ibrahimovic is not actually very interesting off the pitch and his focus-grouped persona is tiresome
— David Rudin (@DavidSRudin) November 13, 2017
Outline drawings of Zlatan Ibrahimovic's flamboyant, egotistic, narcissistic #returnofZlatan marketing campaign to announce coming out of retirement for the world cup: #ITASVE pic.twitter.com/7ieupV9QPW
— Roar-rí (@rorysalad) November 13, 2017
Oooh look another achievement Ibrahimovic is claiming credit for despite having played no part at all in it https://t.co/aXGAjbN6f7
— chris (@chris96lfc) November 14, 2017
What? Ibrahimovic trying to get the spot light for something that had nothing to do with him? That's unlike him https://t.co/j7j8VRsp4o
— David (@dshanahan930) November 13, 2017